adidas SL72

 Releasing back in 1972, this sneaker rarely receives much mention. The adidas SL72 is a rare name in discussions on this very topic due to its low profile status. In totality, it’s a bit of an underwhelming build. Synthetic base, suede overlays, it’s all fairly standard.

And yet, it stands as one of the best selling adidas shoes of all time. Some of that has to do with the more underappreciated design qualities. For instance, the toe area.

Just below the first layer of overlays is a furry suede section. An educated guess would suggest this was something of an attempt at a mudguard. The traction is another impressive addition here.

It’s fairly grippy, even today. Back when it debuts, that outsole leads the charge in the market’s collection of elite traction models.

The synthetic base also makes for a durable shoe with a versatile color profile. This is the sort of thinking and design that goes into similar shoes, such as the adidas Haven.



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